PRIVACY POLICY 
Welcome to www.ariasnewyork.com. Please read our Privacy Policy carefully. This Privacy Policy applies when you visit and surf www.ariasnewyork.com (the “Site”) regardless of whether you purchase products or not, when you register with the Site, and when you use our services. By using the Site, you accept the practices described in this Privacy Policy. If you do not want to accept the practices described in this Privacy Policy, please do not use the Site. 
The Site is operated by Arias New York, a New York limited liability company having an address of 421 Hudson Street, New York, NY, 10014, which controls the personal data of users and customers of the Site.
Personal data of users and customers of the www.ariasnewyork.com Site may be processed in New York, in a correct and lawful manner and in accordance with good practice.

1. OUR POLICY
Everyone has the right to the protection of his/her personal data. The Site has been designed in such a way that the use of your personal data will be minimal and will not exceed the original purpose for which your personal data are collected and/or processed. In particular, we do not disclose your identity when the purpose for which your personal data are being processed can be achieved by using anonymous aggregate information. This Privacy Policy is intended to provide you with all the information you need in order to understand our privacy practices.
However, if you have any questions regarding our privacy practices and this Privacy Policy, please contact us through our Contact Us page (INSERT LINK).
The Site is not directed at, nor do we knowingly collect personally identifiable information from children under the age of 13, although we may sell children's products for purchase by adults. If you are under 18, you may use the Site only with the involvement of a parent or guardian. 

2. HOW DO WE USE PERSONAL DATA AND FOR WHAT PURPOSES
Your personal data are collected and processed for purposes that are strictly connected to the use of the Site, its services and the purchase of products on the Site. However, your personal data may also be used for other processing operations within the limits of such purposes. In particular, your personal data may be processed for the following purposes:
  • when you register with the Site we collect your personal data (for example, your name, e-mail address and gender) through our registration form in order to provide you with services and in order to send you our e-newsletter, when specifically requested;
  • when you request customer care services, we collect your personal data (for example, your password) for purposes strictly necessary to provide you with customer care services relevant to the Site and to the purchase of products on the Site;
  • when you request customer service assistance, we collect your personal data (for example, your first and last names, e-mail address and password) for purposes strictly necessary to provide you with customer service relevant to the Site and to the purchase of products on the Site;
  • when you are executing purchasing procedures for products sold on the Site, including conclusion of an agreement for the purchase of products, we collect your personal data (for example, personal information, e-mail address, address, credit card number) on your order form only for the purpose of selling the products ordered by you;
  • when you request technical assistance, we collect your personal data in order to provide you with information on net-surfing, Internet browsing or viewing and downloading web pages.

Your personal data may only be disclosed to third parties when it is necessary to provide any customer care service requested by you (for example, when you make a purchase, or when such disclosure is required by law. For example, your personal data may be disclosed to the police or to judicial authorities, in compliance with applicable laws and regulations and upon a formal request by such authorities for the purposes of preventing a fraud against us (anti-fraud services). Data processors will also have access to your personal data, as stated in Section 4 of this Privacy Policy, for the specific purposes stated in that Section. In all the above circumstances, your consent for data processing will not be specifically requested.

In all cases involving the disclosure of information of a third party, you must obtain the consent of such individuals before disclosing their personal data to Arias New York and have informed said individuals about this Privacy Policy. You will be the only person liable in connection with the disclosure of information and data relevant to such third parties and with any other incompatible and unlawful use of such data if they have not provided you with their consent. You agree to indemnify, defend and hold each of Arias New York harmless from any liability, claims and expenses, including reasonable attorneys' fees, arising from or related to any unauthorized disclosure of personally identifiable information of third parties. 

3. WHAT HAPPENS IF YOU DO NOT DISCLOSE YOUR PERSONAL DATA 
The personal data we request you to provide to Arias New York, including your e-mail address, your address, your credit or debit card numbers, and your telephone number, is necessary for the processing of your order for the purchase of products on the Site, to supply other services provided on the Site upon your request, or to carry out obligations arising out of applicable laws and regulations. 
 
Your refusal to provide certain personal data to Arias New York may prevent Arias New York from processing your order for the purchase of products sold on the Site or from providing other services through the Site, such as sending the e-newsletter.
Your failure to provide personal data to Arias New York may prevent the processing of your order for the purchase of products sold or to provide services through the Site. 

4. TO WHOM YOUR PERSONAL DATA WILL BE DISCLOSED 
Your personal data may be disclosed to third parties who provide specific services (for example, data processing, processing of purchases, and delivery of packages) on behalf of Arias New York or who autonomously process personal data collected by Arias New York in connection with the performance of a contract for the purchase of products on the Site. Any such disclosure will be conducted, in each instance, without exceeding the original purposes for which your personal data were collected and subsequently processed. In addition, your personal data may be disclosed to third parties in order to (1) comply with applicable laws, (2) respond to governmental and judiciary inquiries, (3) comply with valid legal process, and (4) protect the rights or property of Arias New York.

In the event there is a change in the corporate structure of Arias New York including, without limitation, by merger, consolidation, sale, liquidation, or transfer of substantial assets, Arias New York may, in their sole discretion, transfer, sell or assign personal data collected on and through the Site, including, without limitation, personally identifiable information and aggregate information concerning users and customers, to one or more affiliated or unaffiliated third parties. 

5. HOW WE COLLECT YOUR DATA ON THE SITE 
Cookies
When you are using the Site, some personal data may be collected automatically through cookies. A cookie is a device transmitted to the hard drive of an Internet user. While cookies do not contain intelligible information, they allow us to link an Internet user to personal information provided by such user through the Site. Arias New York process information collected by cookies in a collective and anonymous way, in order to optimize our services and the Site for the needs and preferences of its users. We use cookies to collect users' IP addresses and other information regarding users' data traffic or preferences in the choice of services provided and products purchased through the Site.
We disseminate cookies in connection with functions such as browsing the catalog, purchasing products on-line and supplying services to registered customers.
As you may know, each Internet browser allows the deletion of cookies after each session. Your Internet browser contains instructions on how to carry out these procedures of deletion. Please access the appropriate instructions section on your Internet browser if you wish to delete cookies. Your acceptance of our automatic procedures of collection of data and the use of cookies is necessary to take advantage of many features and services offered by the Site, including the purchase of products. If you set your browser to block or delete cookies, we cannot guarantee that you will have access to all the features and services offered by the Site (for example, your computer may not be able to display the image of the product you are in the process of purchasing).
Other Methods of Collecting User Information. 
Arias New York directly collect personal data and information from users when they register online with the Site or when they send purchase orders for products sold on the Site in order to finalize their transactions.

6. SECURITY MEASURES
We have adopted security measures to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorized disclosure or access and against other unlawful forms of data processing, as provided in our Privacy Policy. Nevertheless, neither Arias New York can guarantee that the security measures adopted for the protection of the Site and the transmission of data and information through the Site will prevent or exclude any risk of unauthorized access to or loss of data. It is advisable that your computer be equipped with software devices for the protection of network data transmission and receipt (such as, updated antivirus systems) and that your Internet service provider take appropriate measures for the security of network data transmission (such as, firewalls and anti-spam filtering).

7. OPT-IN/OPT OUT Advertising material and direct marketing or other commercial communications which are not specifically requested by you or necessary to provide a service you requested, including the purchase of products on the Site, will be sent to you only after we receive your consent. Please note that each time your consent is required, we will inform you in advance and we will give you the option to either provide or refuse your consent by selecting the appropriate box.
Arias New York may process your personal data without your consent when such processing is necessary to comply with applicable laws and regulations or to provide you with services you requested, including the purchase of products on the Site.
Even when your prior consent is not necessary, you may exercise, at any time, your right not to receive future communications regarding services you requested, such as the e-newsletter.

8. LINKS TO OTHER WEB SITES 
The Site may provide hyperlinks to websites that are not operated or controlled by Arias New York (the "Third Party Websites"). We do not endorse or guarantee any Third Party Websites. You agree that neither Arias New York are responsible for any content, services and/or products provided by any Third Party Website, nor are Arias New York responsible for any practice followed by such Third Party Website with respect to the collection and processing of personal data of their users. When you access any Third Party Website through a hyperlink posted on the Site, please carefully read the Privacy Policy and other policies of such Third Party Website.
Our Privacy Policy and other policies do not apply to any Third Party Website. The Site provides hyperlinks to Third Party Websites only for the convenience of our users. By providing hyperlinks to Third Party Websites, neither Arias New York recommend that users access such Third Party Websites.
YOU AGREE THAT YOUR USE OF ANY THIRD PARTY WEBSITE IS AT YOUR SOLE RISK AND WITHOUT WARRANTIES OF ANY KIND BY ARIAS  NEW YORK EXPRESSED, IMPLIED OR OTHERWISE, INCLUDING, BUT NOT LIMITED TO, WARRANTIES OF TITLE, FITNESS FOR A PARTICULAR PURPOSE, MERCHANTABILITY OR NONINFRINGEMENT. UNDER NO CIRCUMSTANCES ARE ARIAS NEW YORK LIABLE FOR DAMAGES ARISING FROM ANY TRANSACTION BETWEEN YOU AND ANY THIRD PARTY WEBSITE OR FOR ANY INFORMATION APPEARING ON THIRD PARTY WEBSITES. 

9. GOVERNING LAW
The processing of personal data by Arias New York will be conducted in compliance with applicable US laws. 
10. MODIFICATION AND UPDATING
Arias New York may amend or update from time to time all or any part of this Privacy Policy, whether or not required by a change in the applicable laws and regulation. We may amend this Privacy Policy at any time without specific notice to you. The latest Privacy Policy will be posted on the Site, and you should review this Privacy Policy prior to using the Site.